By: W Chan Kim & Renee Mauborgne
Pages: 216
Business
My recommendation: 10 / 10
Date read: Before 2013
Brief review: If you are looking for a book on strategy and marketing, this one is a must read. The book is written after extensive research of hundreds of strategies used by several companies over the last 100 years. It concludes that rather than fighting in a competitive world (red ocean), one should aim to create uncontested market place called the 'blue ocean'. Your perception of competition can change into opportunity. Rather than having a 'killing the competition attitude', this book makes a compelling case for 'applying creativity and focusing on value innovation'. Giving examples from a diverse set of industries including computers, automobiles, watches, wine, cement and many more; the book will make your see opportunities more clearly than competition. The analogy of Blue Ocean vs Red Ocean is so compelling, refreshing and opportunistic. It has changed my perception and way of looking at competition and I am sure it will do the same to you.
By: James Allen
Pages: 82
Self Help
My recommendation: 8 / 10
Date read: Before 2013
Brief review: James suggests that the mind is the key to unlock all your dreams and achieve them. Truth can eventually free us from our limitations and irrespective of our sex, age, race, education and beliefs; we can make our lives worthwhile by applying the universal principals. It reminds us that our thoughts have tremendous power and what we achieve in life is a direct result of our thinking. A very small book that could be read in one hour. Do read this one.
By: Deepak Chopra
Pages: 102
Philosophy, Self Help
My recommendation: 8 / 10
Date read: Before 2013
Brief review: Deepak Chopra is considered to be the pioneer in the field of mind-body medicine. In this short book, he explains various laws of life, mind and body, using which one can attain affluence. I am influenced by Deepak Chopra's writings and I would suggest you to read his book, including this one.
By: Edward de Bono
Pages: 103
Non Fiction, Self Help
My recommendation: 8 / 10
Date read: Before 2013
Brief review: Edward De Bono is one of the best thinking minds on the planet. In this book, he wants us to have 'a free mind' by observing the world around, questioning our own perceptions and to have an open mind. Each time I read Edward De Bono, I feel enriched a little more. A short book but a powerful one.
By: Mark H Mccormack
Pages: 199
Self Help
My recommendation: 9 / 10
Date read: Before 2013
Brief review: If you are looking for 110% solution to issues like - choosing life goals, managing yourself and colleagues, negotiating to win, sticking to discipline and getting out of comfort zone, get your hands on this book. Written by a successful entrepreneur himself, the ideas in the book are simple and easy to follow. Lots of motivating examples are shared. I had a lot of take away from this book. Better than many of the books in the self help category.
