Go-Givers Sell More

By: Bob Burg and John David Mann   

Pages: 190

Sales

My recommendation: 8 / 10

Date read: 12th Mar'18

Brief review: Selling should not a win-lose game between sellers and buyers. It has to be a win-win. Burg and Mann demonstrates through their effective examples that selling need not be a stressful activity. It could in fact, be a rich experience leading to a joyful life. To become an exceptional sales person, one should focus on giving rather than wanting. The law of compensation says that your rewards will be directly proportionate to number lives you touch. One should be focused on the other person, ask good questions, be authentic and create exceptional value for the buyer. Like their previous book, 'The Go-Giver', this book will definitely help you change your mindset from being a seller to a giver and thereby selling more.