Sales (8)

  • Anything You Want

    By: Derek Sivers   

    Pages: 92

    Business, Inspiration, Sales

    My recommendation: 9 / 10

    Date read: 6th Apr'18

    Brief review: I am a fan of Derek Sivers. His thoughts and blogs are inspirational. Being a budding musician he could not find a  distribution company for his album. That led to him creating one of the largest online music stores in the world for independent artists named CDBABY. Around 2008, he sold his company for $22 million and donated the proceeds to charity. In this book, Derek tells his story as it happened. It's refreshing, inspirational and motivational. A no nonsense book with absolute clarity on secret of happiness and how you can also create something big. A must read.

  • Go-Givers Sell More

    By: Bob Burg and John David Mann   

    Pages: 190

    Sales

    My recommendation: 8 / 10

    Date read: 12th Mar'18

    Brief review: Selling should not a win-lose game between sellers and buyers. It has to be a win-win. Burg and Mann demonstrates through their effective examples that selling need not be a stressful activity. It could in fact, be a rich experience leading to a joyful life. To become an exceptional sales person, one should focus on giving rather than wanting. The law of compensation says that your rewards will be directly proportionate to number lives you touch. One should be focused on the other person, ask good questions, be authentic and create exceptional value for the buyer. Like their previous book, 'The Go-Giver', this book will definitely help you change your mindset from being a seller to a giver and thereby selling more.

  • The Go-Giver

    By: Bob Burg & John David Mann   

    Pages: 148

    Business, Sales, Self Help

    My recommendation: 10 / 10

    Date read: 9th Nov'17

    Brief review: What a book! I bet if you start reading it, you will finish it at one go. A perfect recipe for success. Few books have ever been written in a gripping story format giving the essence of life and business. It's about a struggling salesman Joe who finds a super successful mentor, Mr. Pindar teaching him the five laws of stratospheric success. The key message in the book is - 'when you give, you get' and 'your income is determined by how many people you serve and how well you serve them'. A must read of everyone.

  • Marketing 101

    By: Don Sexton   

    Pages: 297

    Business, Sales

    My recommendation: 5 / 10

    Date read: 6th Nov'17

    Brief review: It's a book on marketing. It has some useful tips on promoting your products and services but it misses the punch. There is too much of theory and technical stuff filled in the book. Could be used, at best, as a reference book by big marketing heads of top companies. Nothing much for the rest. A lot of example of Donald Trump and his organisation is used. A few take away from the book - (1) marketing could be effective only if the product itself is good, (2) Understand your customers well and (3) Identify target segment for effective marketing. 

  • Made in America

    By: Sam Walton   

    Pages: 334

    Biography, Business, Sales

    My recommendation: 10 / 10

    Date read: 25th Oct'17

    Brief review: Walmart is the largest retailer in the world having over 11,000 stores spreading over more than 25 countries. It's sales were over US$485 billion in 2016. It all started with a single store in 1962 and within 25 years, Sam Walton became the richest American. How did he do it? What were the core philosophies, regrets and high points in the life of Sam Walton?  The book is the inside story of Walmart and Sam Walton himself. It is rich, engaging and inspirational. I would recommend this book to everyone - from CEO of a fortune 500 company to someone considering a startup and from a seasoned business person to young adults. 

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